The Hershey Company ($HSY) Insider Trading & Smart Money Activity
The Hershey Company ($HSY) has 31 insider trades, 3 congress trades, 2 13F position changes and 1 analyst rating on file. In the last 12 months on the open market, no insider bought and 2 insiders sold ($49.10M), net -$49.10M.
- Insider buyers (12 mo)
- 0
- Insider sellers (12 mo)
- 2
- Net insider $ (12 mo)
- -$49.10M
- Congress trades (12 mo)
- 2
- 13F moves on file
- 2
- Analyst ratings on file
- 1
HSY insider buying and selling by quarter
| Quarter | Insider buys | Insider sales | Congress buys / sales | 13F added / cut |
|---|---|---|---|---|
| Q1 2026 | 0 | 0 | 1 / 0 | 0 / 0 |
| Q2 2026 | 0 | 10 · $16.30M | 0 / 0 | 2 / 0 |
| Q3 2026 | 0 | 10 · $16.63M | 0 / 1 | 0 / 0 |
| Q4 2026 | 0 | 10 · $16.16M | 0 / 0 | 0 / 0 |
Insider buys and sales count open-market trades only (Form 4 codes P and S). Grants, option exercises and tax withholding are left out.
All HSY insider, congress, 13F and analyst activity
| Date | Source | Who | Action | Shares | Value / amount | ΔOwn | 1W | 1M | 6M | Filing | Story |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.64M | Read | ||||||
| Analyst | TD Cowen | Reiterates to Buy | PT $198 | Read | |||||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.63M | Read | ||||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.63M | Read | ||||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.62M | +5.0% | Read | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.62M | +3.8% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.61M | +2.4% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.61M | +1.4% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.61M | +1.8% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.60M | +1.6% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.59M | +2.0% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.59M | +1.7% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.62M | -0.4% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.65M | -2.1% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.67M | -3.7% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.68M | -4.5% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.69M | -6.4% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.69M | -4.2% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.68M | -2.1% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.69M | -2.0% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School10% Owner | Sell (Open-market sale) 10b5-1 | 10K sh | $1.69M | -0.9% | — | |||||
| Congress | Dan Newhouse | Sale | $1,001 - $15,000 | -1.3% | +5.2% | — | |||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.78M | -0.9% | +0.6% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.82M | -2.4% | -4.8% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.77M | -2.1% | -4.0% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.71M | +6.3% | +0.8% | — | ||||
| Insider | Steven VoskuilSVP, Chief Financial Officer | Sell (Open-market sale) | 1.50K sh | $260.14K | +2.3% | -0.5% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.72M | +2.3% | -0.5% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.77M | +4.4% | -2.2% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.82M | -1.8% | -4.3% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.81M | -5.6% | -6.0% | Read | ||||
| Insider | Curoe Timothy William | Buy (Grant or award) | 167 sh | $30.25K | -5.6% | -6.0% | — | ||||
| Insider | Hershey Trust Co Trustee in Trust for Milton Hershey School | Sell (Open-market sale) 10b5-1 | 10K sh | $1.82M | -5.9% | -3.5% | — | ||||
| 13F | Zacks Investment Management | Added | +43.13K sh | $35.13M | +0.8% | -4.1% | Read | ||||
| 13F | Zacks Investment Management | Added | +43.13K sh | $36.21M | +0.8% | -4.1% | — | ||||
| Congress | Alan Armstrong | Purchase | $1,001 - $15,000 | -2.7% | -12.7% | -20.9% | — | ||||
| Congress | Tommy Tuberville | Sale | $1,001 - $15,000 | — |
1W / 1M / 6M = how HSY moved from the trade or filing date.
Insider trading in HSY: who is buying and selling
| Insider | Role | Trades | Open-market net | Shares held | Last trade |
|---|---|---|---|---|---|
| Hershey Trust Co Trustee in Trust for Milton Hershey School | 10% Owner | 29 | -$48.84M | Oct 14, 2026 | |
| Steven Voskuil | SVP, Chief Financial Officer | 1 | -$260.14K | Jun 18, 2026 | |
| Curoe Timothy William | 1 | — | Jun 15, 2026 |
Members of Congress trading HSY
Institutions moving HSY (13F)
Analyst ratings on HSY
| Date | Firm | Action | Rating | Price target | 1W | 1M | 6M | Story |
|---|---|---|---|---|---|---|---|---|
| TD Cowen | Reiterates | Buy | $210 → $198 | Read |
Frequently asked questions
Are HSY insiders buying or selling?
Over the last 12 months 0 insiders made 0 open-market purchases worth $0 and 2 insiders made 30 open-market sales worth $49.10M, a net -$49.10M.
What is the latest insider trade in HSY?
Hershey Trust Co Trustee in Trust for Milton Hershey School, 10% Owner filed a sell (open-market sale) of 10K sh worth $1.64M on Oct 14, 2026.
Which members of Congress traded HSY?
3 disclosed trades by Dan Newhouse, Alan Armstrong and Tommy Tuberville. The latest was on Jul 10, 2026.
Which institutions changed their HSY positions?
Recent 13F filers moving the stock include Zacks Investment Management.
Other confectioners stocks
Data comes from public SEC Form 4 and 13F filings and STOCK Act disclosures. Dates are the trade or filing date reported. This page is for research only and is not investment advice.
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