Mizuho Raises ServiceNow (NOW) Price Target to $170

Mizuho maintains its Outperform rating and raises the price target for ServiceNow to $170, a 19.76% upside from the current price.

By EarningsIQ Research Desk · Published Oct 15, 2026, 9:18 PM EDT · Updated Oct 16, 2026, 8:15 PM EDT

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Mizuho raised its price target on ServiceNow, Inc. ($NOW) to $170 from $140 on October 15, 2026, and rates the stock "Outperform".

Since the rating, $NOW is down 4.4% to date (from the $148.57 close on Oct 15, 2026).

NOW ServiceNow, Inc.

$141.97 -3.72% year to date

Daily close · Oct 16, 2026

Key Points

On October 15, 2026, Mizuho reiterated its Outperform rating on ServiceNow, raising the price target from $140 to $170.
Mizuho's $170 price target implies 19.76% upside from ServiceNow, Inc.'s ($NOW) current $141.95 share price.
As of October 16, 2026, ServiceNow shares traded recently around $141, which is below the new analyst target and 26.9% off its 52-week high.
ServiceNow's revenue for the trailing twelve months stands at $14.7 billion, with a net margin of 11.3%.

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Mizuho reiterated its Outperform rating on ServiceNow, Inc. (NYSE: NOW) on October 15, 2026, and raised its price target from $140 to $170. This follows a series of positive ratings from other firms, suggesting a favorable outlook for the company.

Analyst rating track record

Mizuho vs. the S&P 500

YTD return -4.83% hypothetical

All-time return -4.83% S&P 500 +0.72%

vs. S&P 500 -5.55% behind the index

Hypothetical returns from Mizuho's disclosed trades, not real profit or advice. How we model this.

Other Institutional Activity in ServiceNow

Blackrock Inc. trimmed its stake by 1,443,011 shares, ending with 96,057,763 shares valued at about $13.6 billion. Vanguard Capital Management LLC also reduced its holdings by 625,391 shares, bringing its total to 67,351,838 shares worth approximately $9.6 billion. State Street Corporation increased its position by 980,380 shares, now holding 49,038,218 shares valued at around $6.9 billion. Morgan Stanley grew its stake by 3,282,760 shares, totaling 26,630,984 shares worth about $3.8 billion. Vanguard Portfolio Management LLC added 12,586 shares, ending with 25,184,743 shares valued at roughly $3.6 billion.

ServiceNow, Inc. Stock Up 1.4%

As of October 16, 2026, ServiceNow shares traded recently around $141. This price is above its 50-day moving average by 5.4% and well above its 52-week low of $81.24, but it remains 26.9% below its 52-week high of $192.97. The stock is also 6.9% below the mean analyst target of $151.47.

12-month forecast

$NOW price target

ServiceNow, Inc. daily closes and this analyst's $170 target. Not advice.

Recent Earnings

ServiceNow reported trailing twelve months (TTM) revenue of approximately $14.7 billion, reflecting a year-over-year revenue growth of 24%. The company has a net margin of 11.3% and an earnings per share (EPS) of $1.72. The next earnings report is scheduled for October 28, 2026.

Insider Buying and Selling at ServiceNow, Inc.

Paul Edward Chamberlain, a Director, sold 1,500 shares on August 13, 2026, at an average price of $125.60, totaling $188,400. He sold another 2,700 shares on August 27, 2026, for $365,851 at an average price of $135.50. Officer Jacqueline P Canney sold 7,847 shares on August 28, 2026, at $138.00, totaling $1,082,886. Paul G. Fipps, also an Officer, sold 2,034 shares on August 31, 2026, for $300,777 at an average price of $147.87.

Analysts Set New Price Targets

On October 13, 2026, Evercore ISI Group maintained its Outperform rating with a price target of $175.00, up from $160.00. Barclays also maintained its Overweight rating and increased its target from $134.00 to $160.00. The next day, Citigroup maintained its Buy rating with a target of $170.00, up from $154.00. Mizuho, on the same day, reiterated its Outperform rating with a target of $170.00, previously at $140.00. TD Cowen also maintained its Buy rating with a new target of $165.00, raised from $140.00.

About ServiceNow

ServiceNow, Inc. provides cloud-based solutions for digital workflows across various sectors, including IT service management, asset management, and integrated risk management. The company operates internationally, serving clients in North America, Europe, and Asia Pacific. This analyst upgrade reflects growing confidence in ServiceNow's ability to expand its market presence and deliver strong financial results.

Bottom Line

With Mizuho's new price target, investors should watch for ServiceNow's upcoming earnings report on October 28, 2026, to see if it meets or exceeds expectations. Analysts remain optimistic about the company's growth potential, as indicated by the recent upgrades from multiple firms.