Viant Technology (DSP) CEO Timothy Vanderhook Sells $55K of Stock

CEO Timothy Vanderhook sold shares as part of a planned transaction amid a fluctuating stock price.

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Timothy Vanderhook, CEO and Chairman at Viant Technology Inc. ($DSP), sold 5,000 shares at an average price of $11.09, worth about $55,450, on June 17, 2026. The trade was reported to the SEC in a Form 4 filing and was made under a pre-arranged Rule 10b5-1 trading plan.

Since the trade, $DSP is up 1.6% after 1 week, up 4.8% after 1 month and up 15.2% to date (from the $10.97 close on Jun 17, 2026).

Find the original: DSP Form 4 filings on SEC EDGAR

DSP Viant Technology Inc.
$12.64 +8.97% year to date
Daily close · Oct 16, 2026

Key Points

  • On June 17, 2026, Timothy Vanderhook sold 5,000 shares of Viant Technology Inc. for about $55,450, executing the sale at $11.09 each.
  • The stock recently traded at $10.57, down from a previous close of $11.88, highlighting its recent fluctuations.
  • Analysts maintain a positive outlook, with price targets ranging from $17.0 to $24.0, suggesting potential growth.

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CEO's Planned Sale of Shares

On June 17, 2026, Timothy Vanderhook, CEO and Chairman of Viant Technology Inc. (DSP) on the NasdaqGS, sold 5,000 shares at a price of $11.09 each. This sale was valued at approximately $55,450 and is part of a planned transaction.

Recent Insider Activity

This isn't the first time Vanderhook has sold shares recently. Just a day earlier, on June 16, 2026, he sold another 5,000 shares at an average price of $11.17, totaling about $55,850. Additionally, the Chief Financial Officer, Larry Madden, sold 20,711 shares on October 13, 2026, valued at around $272,060. Meanwhile, Christopher Vanderhook, COO, made a notable purchase of 12,500 shares on June 16, 2026, indicating a mix of insider selling and buying within the company.

Stock Performance and Market Context

Viant Technology's stock is currently trading at $10.57, which is below its 52-week high of $14.80 and above its low of $8.11. This recent sale by Vanderhook comes as the stock has experienced some volatility, dropping from a previous close of $11.88. Investors are watching closely as the company prepares for its next earnings report on November 9, 2026.

Analysts Set New Price Targets

Analysts are generally optimistic about Viant Technology. On August 11, 2026, UBS maintained a 'Buy' rating with a price target of $19.00, while DA Davidson and Citizens also kept their 'Buy' and 'Market Outperform' ratings, respectively. The consensus suggests a target mean price of $19.5 from 11 analyst opinions, reflecting a positive outlook for the company despite recent stock fluctuations.

What Viant Technology Inc. Does

Viant Technology Inc. provides a cloud-based platform for programmatic digital advertising across various channels, including connected TV and mobile. The company aims to optimize advertising campaigns through advanced technology and data integration, making it a key player in the advertising technology sector.

What's Ahead for Viant Technology Inc.

As the company approaches its earnings date on November 9, 2026, investors will be keen to see how the stock performs in the interim. Vanderhook's recent sales reflect a strategic decision that may influence market perceptions. It's important to note that these transactions reflect holdings as of June 17, 2026, and may not represent current positions.

Source: Timothy Vanderhook's Form 4 filing on $DSP (Jun 17, 2026). Find the original filing: DSP Form 4 filings on SEC EDGAR. Written by software, not financial advice. How we make alerts

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