Wayfair (W) Director Conine Steven Sells $7.3M of Stock
Director Conine Steven sold 69,000 shares of Wayfair for over $7.3 million on October 12, 2026.
Reviewed by automated data checks against the source filing. How we make and check alerts
Conine Steven, Director at Wayfair Inc. ($W), sold 69,000 shares at an average price of $105.75, worth about $7.30 million, on October 12, 2026. The trade was reported to the SEC in a Form 4 filing and was made under a pre-arranged Rule 10b5-1 trading plan.
Since the trade, $W is up 1.1% to date (from the $106.14 close on Oct 12, 2026).
Key Points
- Steven Conine, a director at Wayfair, sold 69,000 shares for about $7.3 million on October 12, 2026.
- Wayfair's stock recently traded around $107.10, which is about 10.7% below its 52-week high of $119.98.
- Analysts have a consensus 'buy' rating on Wayfair, with a mean price target of $122.69, indicating potential upside.
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Steven Conine, a director at Wayfair Inc. This sale was part of a planned transaction as indicated in the SEC Form 4 filing.
Other Institutional Activity in Wayfair
FMR, LLC holds 16,277,047 shares of Wayfair, valued at about $1.75 billion. Capital World Investors reduced its stake by 2,615,067 shares, bringing its total to 11,177,483 shares worth approximately $1.2 billion. Blackrock Inc. trimmed its holdings by 703,567 shares, ending with 5,035,150 shares valued at about $540.2 million. Vanguard Capital Management LLC increased its position slightly by 113,315 shares, totaling 4,776,475 shares worth around $512.4 million. Renaissance Technologies, LLC decreased its stake by 457,956 shares, now holding 4,514,426 shares valued at about $484.3 million.
Wayfair Inc. Stock Down 4.3%
Wayfair's stock recently traded around $107.10 as of October 16, 2026, which is about 4.4% above its 50-day moving average of $102.57 and 21% above its 200-day moving average of $88.48. However, it's trading about 10.7% below its 52-week high of $119.98, suggesting some room for recovery.
Recent Earnings
Wayfair reported a trailing twelve-month revenue of approximately $12.9 billion, with a revenue growth of 7.5% year-over-year. The company's earnings per share (EPS) for the same period was -$2.47, reflecting ongoing challenges in profitability. The next earnings report is expected on November 4, 2026.
Insider Buying and Selling at Wayfair Inc.
In addition to Conine's sale, CEO Niraj Shah also sold 69,000 shares on the same day for the same price, totaling about $7.3 million. Earlier, on October 2, 2026, officer Jon Blotner sold 6,056 shares at $104.13, valued at around $630,611.
Analysts Set New Price Targets
On August 14, 2026, Bernstein upgraded Wayfair to an 'Outperform' rating with a target price of $125. Citigroup maintained a 'Buy' rating with a target of $133. Rosenblatt initiated coverage with a 'Buy' rating and a target of $125 on August 20, 2026. The consensus among analysts is a 'Buy' with a mean price target of $122.69 based on 29 opinions.
About Wayfair
Wayfair Inc. is an e-commerce company that specializes in selling furniture, home decor, and housewares online. Founded in 2002 and headquartered in Boston, Massachusetts, Wayfair operates several brands, including Joss & Main and AllModern.
Bottom Line
Investors should keep an eye on Wayfair as it approaches its next earnings date on November 4, 2026. With recent insider sales and a strong analyst consensus, the stock could see further developments in the near future.
Source: Conine Steven's Form 4 filing on $W (Oct 12, 2026). Find the original filing: W Form 4 filings on SEC EDGAR. Written by software, not financial advice. How we make alerts
