Wells Fargo Raises Unity Software (U) Price Target to $53

Wells Fargo maintains its Overweight rating on Unity Software and raises the price target to $53, a 31.03% upside from the current price.

By EarningsIQ Research Desk · Published Oct 16, 2026, 2:22 PM EDT

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Wells Fargo raised its price target on Unity Software Inc. ($U) to $53 from $48 on October 12, 2026, and rates the stock "Overweight".

Since the rating, $U is down 13.4% to date (from the $46.68 close on Oct 12, 2026).

U Unity Software Inc.

$40.40 -8.70% year to date

Daily close · Oct 16, 2026

Key Points

On October 12, 2026, Wells Fargo reiterated its Overweight rating on Unity Software Inc. with a price target of $53, up from $48.
Wells Fargo's $53 price target implies 31.03% upside from Unity Software Inc.'s ($U) current $40.45 share price.
As of October 16, 2026, Unity shares recently traded around $40.45, which is about 23.7% below Wells Fargo's target and 19.8% below the analyst consensus.
Unity Software has shown a revenue growth of 23.9% year-over-year, but it currently has a net margin of -29.0%.

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Not investment advice. EarningsIQ is not a registered investment adviser, and this automated Unity Software Inc. alert may contain errors. Disclosures

On October 12, 2026, Wells Fargo reiterated its Overweight rating on Unity Software Inc. (NYSE: U) and raised its price target to $53 from $48. This move reflects Wells Fargo's continued confidence in Unity's potential despite the stock's recent performance.

Other Institutional Activity in Unity Software

Several other institutional investors have maintained their positions in Unity. Blackrock Inc. holds 23,380,305 shares valued at about $944.3 million after increasing its stake by 4,445,818 shares. Vanguard Portfolio Management LLC also grew its holdings by 1,879,200 shares, bringing its total to 20,466,738 shares worth approximately $826.7 million. Meanwhile, Silver Lake Group, LLC and Sc Us (ttgp), Ltd. reported no changes in their positions.

Unity Software Inc. Stock Down 2.3%

As of October 16, 2026, Unity's shares traded at $40.45, which is below the 50-day moving average of $43.47 by about 6.9%. The stock is also 22.4% off its 52-week high of $52.15 but well above its 52-week low of $16.78. This positioning suggests that investors are cautious as the stock remains under pressure compared to analyst targets.

12-month forecast

$U price target

Unity Software Inc. daily closes and this analyst's $53 target. Not advice.

Recent Earnings

Unity Software reported trailing twelve-month revenue of approximately $2.03 billion. The company has a revenue growth rate of 23.9% year-over-year, but it also reported a net margin of -29.0%, indicating ongoing challenges in profitability. The next earnings report is scheduled for November 5, 2026.

Insider Buying and Selling at Unity Software Inc.

Recent insider transactions include sales by several executives. On August 25, 2026, Officer Rebecca Berenice Boyden sold 1,032 shares valued at about $46,769. CEO Matthew S. Bromberg sold 16,383 shares worth around $742,278 on the same day. COO Alexander Blum also sold shares in late August, totaling 43,556 shares worth about $1.9 million.

Analysts Set New Price Targets

On October 8, 2026, Jefferies maintained a Buy rating with a price target of $54, up from $50. Freedom Capital Markets also maintained a Buy rating with a target of $48. Raymond James upgraded its rating to Outperform with a target of $54. BTIG maintained a Buy rating, raising its target to $53 from $51. The analyst consensus recommends a strong buy with a mean price target of $50.41 based on 25 opinions.

About Unity Software

Unity Software Inc. operates a platform for developing and deploying games and interactive experiences across various devices, including mobile phones and PCs. The company's innovative technology is critical in the gaming and interactive content industry, which continues to grow globally.

Bottom Line

Investors should keep an eye on Unity's upcoming earnings report on November 5, 2026, for insights into its financial health. With Wells Fargo's updated rating and target, further analyst updates may also follow as market conditions evolve.