UBS Rates Tapestry (TPR) buy, $230 Price Target

UBS analyst Jay Sole maintains a buy rating for Tapestry, Inc. with a $230 target, a 57.49% upside from the current price.

By EarningsIQ Research Desk · Published Jun 23, 2026, 10:01 AM EDT · Updated Jun 26, 2026, 8:01 AM EDT

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UBS rated Tapestry, Inc. ($TPR) "buy" with a $230 price target on June 23, 2026.

Since the rating, $TPR is down 2.8% after 1 week, down 7.6% after 1 month and down 19.9% to date (from the $149.96 close on Jun 23, 2026).

TPR Tapestry, Inc.

$120.18 -6.01% year to date

Daily close · Oct 16, 2026

Key Points

UBS reiterated its buy rating on Tapestry, Inc. (NYSE:TPR) with a $230 price target on June 23, 2026.
UBS's $230 price target implies 57.49% upside from Tapestry, Inc.'s ($TPR) current $146.04 share price.
Shares of TPR traded near $145.76 on Tuesday, with a market cap of approximately $30.1 billion and a P/E ratio of 45.3.
Insider Todd Kahn made several trades in May, while UBS and other analysts maintain buy ratings on Tapestry.

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UBS has reiterated its buy rating on Tapestry, Inc. (NYSE:TPR), setting a price target of $230. The announcement came on June 23, 2026, with shares of Tapestry trading near $145.76 on that day. UBS analyst Jay Sole continues to view Tapestry positively, maintaining the firm's bullish outlook.

Analyst rating track record

UBS vs. the S&P 500

YTD return +7.20% hypothetical

All-time return +23.22% S&P 500 +25.54%

vs. S&P 500 -2.32% behind the index

Hypothetical returns from UBS's disclosed trades, not real profit or advice. How we model this.

Tapestry, Inc. Stock Up 27.0%

Shares of Tapestry traded around $145.76 on Tuesday. The company, which operates in the luxury goods sector, has a market capitalization of about $30.1 billion. Tapestry's P/E ratio stands at 45.3, while its forward P/E is 19.3, indicating expectations of future earnings growth. The stock has a 52-week range between $83.26 and $161.97, with a 50-day moving average of $142.59 and a 200-day moving average of $129.98. Its beta of 1.446 suggests higher volatility compared to the broader market.

12-month forecast

$TPR price target

Tapestry, Inc. daily closes and this analyst's $230 target. Not advice.

Insider Buying and Selling at Tapestry, Inc.

Recent insider transactions at Tapestry include several trades by Todd Kahn, CEO and Brand President of Coach, on May 26, 2026. Kahn bought 57,286 shares at $42.31 each, and on the same day, sold various amounts of shares at prices around $140.02. These trades were not made under a pre-arranged 10b5-1 plan. Additionally, CEO Joanne Crevoiserat sold 27,776 shares at $132.89 on May 13, 2026, as part of a planned transaction.

Analysts Set New Price Targets

On June 23, 2026, UBS maintained its buy rating on Tapestry with a $230 price target. Earlier in the month, on June 12, JP Morgan also maintained a buy rating and set a target of $205. Other firms like Evercore ISI Group and Citigroup have also maintained buy ratings with targets of $175 and $170, respectively. Overall, the consensus among 19 analysts is a buy rating, with an average price target of $164.47.

About Tapestry, Inc.

Tapestry, Inc. is a leading provider of accessories and lifestyle brand products, operating globally with well-known brands such as Coach, Kate Spade, and Stuart Weitzman. Headquartered in New York City, the company is led by CEO Joanne Crevoiserat and employs around 12,500 people. Tapestry's products range from handbags and accessories to footwear and apparel, distributed through retail stores, e-commerce, and various other channels.

Bottom Line

UBS's reiteration of a buy rating with a $230 price target highlights continued confidence in Tapestry, Inc.'s growth prospects. Investors track analyst ratings closely as they provide insights into a company's potential performance. It's important to note that these ratings reflect analysts' perspectives, and individual investors should conduct their own research.