UBS Raises Microsoft (MSFT) Price Target to $675

UBS has reaffirmed its Buy rating on Microsoft, increasing its price target significantly, a 27.61% upside from the current price.

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UBS raised its price target on Microsoft Corporation ($MSFT) to $675 from $525 on October 15, 2026, and rates the stock "Buy".

Since the rating, $MSFT is down 1.9% to date (from the $539.44 close on Oct 15, 2026).

MSFT Microsoft Corporation
$529.05 +12.57% year to date
Daily close · Oct 16, 2026

Key Points

  • On October 15, 2026, UBS reiterated its Buy rating on Microsoft Corporation, raising the price target from $525 to $675.
  • UBS's $675 price target implies 27.61% upside from Microsoft Corporation's ($MSFT) current $528.95 share price.
  • As of October 16, 2026, Microsoft shares recently traded at $526.53, which is about 11.7% below the analyst's average price target.
  • Microsoft's revenue for the trailing twelve months reached $331.8 billion, with a net margin of 40.3%.

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Not investment advice. EarningsIQ is not a registered investment adviser, and this automated Microsoft Corporation alert may contain errors. Disclosures

UBS has reaffirmed its Buy rating on Microsoft Corporation (MSFT) and raised its price target to $675 from $525 on October 15, 2026. This reflects the firm's positive outlook on the tech giant's performance and growth potential.

Other Institutional Activity in Microsoft

Several other institutional investors have also shown interest in Microsoft. Blackrock Inc. holds 607,367,113 shares worth about $321.3 billion after increasing its stake by 14,061,346 shares. Vanguard Capital Management LLC owns 485,192,007 shares valued at approximately $256.7 billion, having added 2,653,959 shares. State Street Corporation increased its holdings by 8,955,571 shares, bringing its total to 315,653,206 shares worth about $167.0 billion.

Microsoft Corporation Stock Down 0.9%

Microsoft shares are currently trading at $526.53, which is about 4.3% above its 50-day moving average of $504.95 and 21.0% above its 200-day average of $435.04. However, the stock is about 4.9% below its 52-week high of $553.72. The recent trading level indicates that the stock is not far from its historical highs, suggesting strong investor interest.

12-month forecast

$MSFT price target

Microsoft Corporation daily closes and this analyst's $675 target. Not advice.

Recent Earnings

For the trailing twelve months, Microsoft reported revenue of $331.8 billion and earnings per share (EPS) of $17.95. The company's revenue growth year-over-year was 17.7%, and it maintained a return on equity of 34.0%. The next earnings report is scheduled for October 28, 2026.

Insider Buying and Selling at Microsoft Corporation

Recent insider trading at Microsoft includes several sales. Judson Althoff, an officer, sold 10,000 shares on August 5, 2026, valued at approximately $4.9 million. CEO Satya Nadella sold 86,525 shares on September 1, 2026, worth about $43.4 million. CFO Amy E. Hood sold 41,674 shares on September 14, 2026, valued at around $20.8 million, and later sold an additional 7,305 shares on October 13, 2026, for about $3.98 million.

Analysts Set New Price Targets

On October 15, 2026, several firms maintained their ratings for Microsoft. UBS kept its Buy rating and raised its target to $675. Citigroup also maintained a Buy rating but increased its target from $600 to $636. Mizuho maintained an Outperform rating with a target increase from $510 to $600, while Jefferies raised its target from $575 to $650, and TD Cowen increased its target from $540 to $625. The consensus among analysts is a strong Buy with a mean target price of $596.22.

About Microsoft Corporation

Microsoft Corporation, headquartered in Redmond, Washington, is a leading technology company that develops and supports a wide range of software and hardware solutions for consumers and businesses. Its extensive product line includes operating systems, server applications, business solutions, and devices like PCs and gaming consoles. The recent analyst upgrades highlight confidence in its ongoing growth and market position.

Bottom Line

Investors should keep an eye on Microsoft's upcoming earnings report on October 28, 2026, as well as any further updates from analysts. UBS's latest rating reaffirmation and target increase suggest a positive outlook for the company as it continues to thrive in the technology sector.

Source: UBS's rating change on $MSFT (Oct 15, 2026). Written by software, not financial advice. How we make alerts

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