Telsey Advisory Group Rates The Kroger (KR) buy, $78 Price Target

Telsey Advisory Group reaffirms its buy rating on Kroger Co. with a $78 price target, a 33.72% upside from the current price.

By EarningsIQ Research Desk · Published Jun 22, 2026, 12:02 PM EDT · Updated Jun 25, 2026, 12:01 PM EDT

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Telsey Advisory Group rated The Kroger Co. ($KR) "buy" with a $78 price target on June 22, 2026.

Since the rating, $KR is up 0.3% after 1 week, up 3.2% after 1 month and up 14.9% to date (from the $55.38 close on Jun 22, 2026).

KR The Kroger Co.

$63.63 +2.81% year to date

Daily close · Oct 16, 2026

Key Points

Telsey Advisory Group reiterated its buy rating for The Kroger Co. (NYSE: KR) with a price target of $78 on June 22, 2026.
Telsey Advisory Group's $78 price target implies 33.72% upside from The Kroger Co.'s ($KR) current $58.33 share price.
Kroger's stock traded at $56.62 on Monday, with a market cap of $34.7 billion and a forward P/E of 10.19.
Insiders, including Chairman Ronald Sargent, bought shares on June 1, 2026, while UBS maintained a hold rating with a $63 target.

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Telsey Advisory Group reaffirmed its buy rating on The Kroger Co. (NYSE: KR) on June 22, 2026, maintaining a price target of $78. The stock was trading at $56.62 on Monday, reflecting the firm's confidence in Kroger's potential upside.

Analysts Set New Price Targets

On June 22, 2026, Telsey Advisory Group maintained its buy rating on Kroger with a $78 price target. UBS also kept a hold rating with a $63 target, while Guggenheim reiterated a buy rating, setting a target of $71. Barclays and Morgan Stanley maintained hold ratings with targets of $61 and $67, respectively.

The Kroger Co. Stock Down 2.8%

Shares of NYSE:KR traded near $56.62 on Monday. Kroger has a market cap of approximately $34.7 billion and a forward P/E ratio of 10.19, indicating its valuation based on expected future earnings. The stock's 52-week range is between $56.32 and $76.58. Its 50-day moving average is $65.74, and the 200-day moving average is $66.47. Kroger's beta of 0.416 suggests lower volatility compared to the broader market.

12-month forecast

$KR price target

The Kroger Co. daily closes and this analyst's $78 target. Not advice.

Insider Buying and Selling at The Kroger Co.

On June 1, 2026, several insiders, including Chairman Ronald Sargent, purchased shares of Kroger. Sargent acquired 388 shares at an average price of $61.52. Other insiders, such as Nora Aufreiter and Anne Gates, also bought shares at the same price. In contrast, Executive Vice President Gabriel Arreaga sold 3,163 shares at $75.60 on March 13, 2026.

About The Kroger Co.

The Kroger Co., based in Cincinnati, Ohio, is one of the largest grocery retailers in the United States. It operates a variety of store formats, including combination food and drug stores, multi-department stores, and marketplace stores. The company also manages price impact warehouses and sells products through its online platforms. Under the leadership of CEO Gregory S. Foran, Kroger employs around 403,000 people.

Bottom Line

Telsey Advisory Group's reiterated buy rating and $78 target for Kroger reflect a positive outlook for the company. With a solid market position in the grocery sector, investors closely watch Kroger's performance and analyst ratings. The information from these analyst reports provides insight into expected future performance, though it's important to remember that these are projections and not guarantees.