Playboy (PLBY) Insider LP Sells $2M of Stock

Drawbridge Special Opportunities Fund LP sold 1,904,762 shares of PLBY on June 18, 2026. The shares were sold at an average price of $1.05 each, totaling a transaction value of over $2 million. This activity was not part of a pre-planned trading program.

Other Institutional Activity in PLBY

Several other institutions made moves in PLBY. CRCM LP increased its holdings by 656,065 shares, ending with 4,345,517 shares valued at around $6.6 million, marking a 17.8% increase. Millennium Management LLC also boosted its position significantly, adding 931,883 shares for a total of 1,118,972 shares worth approximately $1.7 million, reflecting a 498.1% increase. Marshall Wace, LLP added 1,191,259 shares, bringing its total to 1,813,093 shares valued at $2.76 million, a 191.6% increase. Meanwhile, Vanguard Capital Management LLC opened a new position with 2,980,638 shares valued at $4.53 million.

Playboy, Inc. Stock Up 42.9%

Shares of PLBY traded near $1.50 on Wednesday. The stock has experienced varying levels of interest from institutional investors, as seen in recent transactions. Analyst opinions are mixed, with some maintaining a positive outlook while others are more cautious.

Insider Buying and Selling at Playboy, Inc.

Several insiders have been active in trading PLBY shares. On June 18, 2026, both Drawbridge Special Opportunities Fund LP and FIG Buyer GP, LLC sold 1,904,762 shares each at $1.05 per share. In May 2026, Tracey Edmonds sold shares on multiple occasions, including 8,193 shares at $1.33 each on May 27 and 18,198 shares at $1.33 each on May 26.

Analysts Set New Price Targets

Analyst firms have set various price targets for PLBY. On July 8, 2025, Lucid Capital Markets initiated coverage with a 'buy' rating and a $3.00 price target. Canaccord Genuity maintained a 'buy' rating with a $4.00 target on March 28, 2024. Jefferies maintained a 'buy' rating with a $1.90 target on August 16, 2023. The consensus among analysts shows a mix of 'buy' and 'hold' ratings, with a mean target price reflecting cautious optimism.

Bottom Line

Drawbridge Special Opportunities Fund's recent sale of PLBY shares highlights ongoing institutional interest and activity in the company. The transactions, along with varying analyst ratings, suggest differing views on the stock's potential. As with all 13F filings, these transactions reflect past positions and may not indicate current holdings or future intentions.