Freedom Broker Rates Hilton Worldwide (HLT) Buy

Freedom Broker has reaffirmed its Buy rating for Hilton Worldwide with a price target of $359, a 3.02% upside from the current price.

By EarningsIQ Research Desk · Published Oct 15, 2026, 9:18 PM EDT · Updated Oct 16, 2026, 2:15 PM EDT

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Freedom Broker rated Hilton Worldwide Holdings Inc. ($HLT) "Buy" with a $359 price target on October 14, 2026.

Since the rating, $HLT is up 5.2% to date (from the $328 close on Oct 14, 2026).

HLT Hilton Worldwide Holdings Inc.

$345.12 +17.96% year to date

Daily close · Oct 16, 2026

Key Points

On October 14, 2026, Freedom Broker reiterated its Buy rating on Hilton Worldwide Holdings Inc. with a target price of $359.00.
Freedom Broker's $359 price target implies 3.02% upside from Hilton Worldwide Holdings Inc.'s ($HLT) current $348.48 share price.
The stock is currently trading around $348.48, which is about 2.9% below the analyst's target.
Hilton's next earnings report is scheduled for October 28, 2026, following a recent revenue growth of 2.5%.

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Freedom Broker recently reiterated its Buy rating on Hilton Worldwide Holdings Inc. (NYSE: HLT) on October 14, 2026, setting a target price of $359. This reflects the firm's continued confidence in the company's growth potential in the hospitality sector.

Analyst rating track record

Freedom Broker vs. the S&P 500

YTD return +1.60% hypothetical

All-time return +1.60% S&P 500 +1.89%

vs. S&P 500 -0.29% behind the index

Hypothetical returns from Freedom Broker's disclosed trades, not real profit or advice. How we model this.

Other Institutional Activity in Hilton Worldwide

Blackrock Inc. reduced its stake in Hilton by 2,200,365 shares, now holding 18,977,358 shares valued at approximately $6.55 billion. Vanguard Capital Management LLC also trimmed its position, with a decrease of 25,332 shares, bringing its total to 14,875,756 shares worth around $5.13 billion. FMR, LLC cut its holdings by 429,559 shares, ending with 11,243,230 shares valued at about $3.88 billion. Meanwhile, State Street Corporation increased its stake by 320,697 shares, now owning 9,697,789 shares worth about $3.35 billion. JPMorgan Chase & Co. decreased its holdings significantly, selling 2,573,210 shares to hold 7,861,543 shares valued at approximately $2.71 billion.

Hilton Worldwide Holdings Inc. Stock Up 14.0%

As of October 16, 2026, Hilton shares traded recently around $348.48. This level is about 2.9% below Freedom Broker's target price of $359. The stock has shown resilience, maintaining a strong position in the lodging industry despite market fluctuations.

12-month forecast

$HLT price target

Hilton Worldwide Holdings Inc. daily closes and this analyst's $359 target. Not advice.

Recent Earnings

Hilton reported trailing twelve-month revenue of $5.1 billion and an EPS of $6.82. The company has a net margin of 31.0% and a revenue growth rate of 2.5% year-over-year. The next earnings report is expected on October 28, 2026.

Insider Buying and Selling at Hilton Worldwide Holdings Inc.

On September 14, 2026, Chris Carr, a Director, sold 439 shares at an average price of $310.34, totaling $136,239. Additionally, Laura Fuentes, an Officer, sold 7,289 shares valued at approximately $2,258,218 on the same date.

Analysts Set New Price Targets

On October 14, 2026, Freedom Broker initiated coverage with a Buy rating and a target price of $359. Earlier, on October 12, Morgan Stanley maintained its Overweight rating with a target of $336. The consensus among analysts shows a diverse range of opinions as firms like CICC and Wolfe Research also initiated coverage with ratings of Outperform and Peer Perform, respectively.

About Hilton Worldwide Holdings Inc.

Hilton Worldwide Holdings Inc. is a leading hospitality company that manages and franchises hotels and resorts. It operates in two segments: Management and Franchise, and Ownership. The firm is recognized for its strong brand presence and commitment to customer service, making it a significant player in the lodging industry.

Bottom Line

Investors should keep an eye on Hilton Worldwide as it approaches its next earnings date on October 28, 2026. The recent analyst ratings suggest a positive outlook, though the stock is currently trading below some targets. Further updates from institutional investors may provide insights into market sentiment.