DA Davidson Rates Criteo (CRTO) buy, $24 Price Target
DA Davidson has reiterated its buy rating on Criteo S.A., setting a price target of $24, a 37.30% upside from the current price.
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DA Davidson rated Criteo S.A. ($CRTO) "buy" with a $24 price target on June 23, 2026.
Since the rating, $CRTO is up 5.3% after 1 week, up 20.0% after 1 month and down 11.6% to date (from the $17.36 close on Jun 23, 2026).
Key Points
- DA Davidson reiterated its buy rating on Criteo S.A. (CRTO) with a $24 price target as of June 23, 2026.
- DA Davidson's $24 price target implies 37.30% upside from Criteo S.A.'s ($CRTO) current $17.48 share price.
- Shares of Criteo traded near $17.48 on Friday, with a market cap of about $878.3 million and a P/E ratio of 8.21.
- Neuberger Berman Group LLC increased its holdings by 199,722 shares to 7,948,434 shares, valued at approximately $142.4 million.
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DA Davidson has reiterated its buy rating on Criteo S.A. (NasdaqGS: CRTO), maintaining a price target of $24. This decision, made by analyst Tom White, came on June 23, 2026. Criteo's shares were trading near $17.48 on Friday.
DA Davidson vs. the S&P 500
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Criteo S.A. Stock Up 4.7%
Shares of Criteo S.A. traded around $17.48 on Friday. The company, with a market cap of approximately $878.3 million, has a P/E ratio of 8.21 and a forward P/E of 3.89. Its beta is relatively low at 0.301, indicating less volatility compared to the market. Over the past year, the stock has ranged from a low of $15.58 to a high of $26.53. The 50-day moving average is $17.85, while the 200-day moving average stands at $19.43. Criteo maintains a current ratio of 1.28 and a quick ratio of 1.19, with a debt-to-equity ratio of 12.34.
$CRTO price target
Criteo S.A. daily closes and this analyst's $24 target. Not advice.
Recent Earnings
Criteo reported revenue of about $1.92 billion, though it experienced a slight decline in revenue growth at -5.9%. The company's earnings per share (EPS) stood at $2.13, with a net margin of 5.97% and a return on equity (ROE) of 10.39%. Investors are looking forward to the next earnings report scheduled for August 5, 2026.
Earnings drift grade
Outlook vs expectations on the last report — not price action.
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Forward outlook
3 target cuts vs 0 raises.
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EPS & revenue
EPS beat estimates by 26.6%. Revenue beat estimates by 67.8%.
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Profit surprise
EBITDA missed by 23 percent. Operating income missed by 25 percent.
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Pre-earnings setup
Bar was high, analysts already very bullish.
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Analyst signal
1 downgrade, 3 target cuts.
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Earnings quality
Operating margin down 8.2 points. Positive free cash flow.
Earnings Call Summary
Criteo reported $424 million revenue and $250 million contribution ex-TAC in Q1, beating consensus on the top line but missing earnings at $0.49 versus $0.57 expected. Media spend surpassed $1 billion for the first time. The company is advancing Agentic AI with over 1,000 ChatGPT-integrated brands now live. However, macro softness in Europe travel and discretionary retail, plus reduced spend from certain large U.S. Performance Media clients, forced management to cut 2026 guidance. The underlying Retail Media business remains strong with 24 percent contribution growth when excluding client scope impacts.
Guidance Criteo lowered full year contribution outlook to decline low single digits at constant currency. They expect Q2 contribution of $260 million to $264 million, down 9 to 11 percent year over year. The company faces macro headwinds in travel and retail, plus reduced budgets from large U.S. clients. However, retail media is expected to return to growth in Q4 2026.
Very weak report. The release materially worsened the forward outlook.
Other Institutional Activity in Criteo
Neuberger Berman Group LLC increased its holdings in Criteo by 199,722 shares, bringing its total to 7,948,434 shares worth approximately $142.4 million. Morgan Stanley also upped its stake by 196,031 shares, reaching a total of 4,919,825 shares valued at about $88.2 million. DNB Asset Management AS added 372,797 shares, now holding 4,630,958 shares worth around $83.1 million. Senvest Management, LLC also grew its position by 200,000 shares, bringing its total to 4,597,322 shares valued at $82.4 million. Meanwhile, BlueCrest Capital Management Ltd maintained its position with 2,260,000 shares valued at $40.5 million.
Insider Buying and Selling at Criteo S.A.
On June 1, 2026, Sarah JS Glickman, Criteo's Chief Financial Officer, sold 982 shares at an average price of $18.50. On the same day, Ryan Damon, the Chief Legal Officer, sold 1,079 shares at the same price. Earlier, on May 26, 2026, Damon sold 2,132 shares at $17.06, and Glickman sold 2,465 shares at the same price. In March, Frederik Van Der Kooi purchased 5,000 shares at $17.81, and Glickman bought 83,502 shares in a transaction priced at $0.
Analysts Set New Price Targets
On June 23, 2026, DA Davidson reiterated its buy rating on Criteo with a $24 price target. Morgan Stanley maintained a hold rating with a $29 target on May 13, 2026. Wells Fargo downgraded the stock to a hold with an $18 target on May 7, 2026. Benchmark maintained its buy rating with a $25 target on the same day. The consensus among analysts is a buy, with an average target price of $24.64 based on 11 analyst opinions.
About Criteo S.A.
Criteo S.A. is a technology company based in Paris, France. It operates within the communication services sector, specializing in advertising agencies. The company provides a platform that connects brands, agencies, retailers, and media owners to drive measurable business outcomes. With 3,649 employees, Criteo offers solutions across retail media and performance media segments, helping clients optimize their digital advertising strategies.
Bottom Line
DA Davidson's reiteration of a buy rating and a $24 price target for Criteo S.A. underscores confidence in the company's prospects. As of Friday, Criteo's stock traded near $17.48, reflecting the market's ongoing evaluation of its value. Institutional investors have shown interest, with notable increases in holdings by several major funds. Investors will continue to watch Criteo's performance closely, particularly as the next earnings report approaches.
Source: DA Davidson's rating change on $CRTO (Jun 23, 2026). Written by software, not financial advice. How we make alerts
