Choice Hotels CFO Scott Oaksmith Sells Shares

Scott Oaksmith, the Senior Vice President and Chief Financial Officer of Choice Hotels International, Inc. (NYSE: CHH), sold 2,000 shares on June 16, 2026. The shares were sold at an average price of $115 each, totaling $230,000. This transaction was part of a planned sale under Rule 10b5-1.

Other Institutional Activity in Choice Hotels

Among Choice Hotels' institutional investors, BAMCO INC /NY/ increased its holdings by 303,919 shares, reaching a total of 7,690,494 shares worth about $795.97 million. In contrast, Morgan Stanley reduced its position by 242,590 shares, leaving it with 3,235,832 shares valued at approximately $334.91 million. Kayne Anderson Rudnick Investment Management LLC grew its stake by 244,263 shares to a total of 3,221,741 shares, valued at $333.45 million. BlackRock, Inc. made a modest addition of 4,797 shares, ending with 2,151,936 shares worth $222.73 million. Balyasny Asset Management L.P. significantly boosted its position by 1,114,140 shares, bringing its total to 1,171,589 shares valued at $121.26 million.

Choice Hotels Stock Snapshot

Shares of NYSE:CHH were trading around $113.79. Choice Hotels has a market cap of about $5.18 billion and a P/E ratio of 15.36. The stock's 52-week range is between $84.04 and $136.45, with a 50-day moving average of $110.96 and a 200-day moving average of $103.76. The company has a beta of 0.683, indicating lower volatility compared to the market. Its current ratio stands at 0.947, with a quick ratio of 0.696 and a debt-to-equity ratio of 1535.084.

Recent Earnings

For its recent quarter, Choice Hotels reported revenue of $987.82 million, reflecting a growth of 3.5%. The company's net margin was 34.998%, with a return on equity of 9.41%. Earnings per share stood at $7.41. The next earnings report is scheduled for August 5, 2026.

Insider Buying and Selling at Choice Hotels International, Inc.

On June 16, 2026, Scott Oaksmith sold 2,000 shares at $115 each, as part of a planned transaction. Earlier on June 12, he sold another 2,000 shares at $110 per share. Additionally, Dominic Dragisich, the Interim CEO, sold 22,621 shares at $114.25 on May 26, 2026, in a planned sale, and bought 12,796 shares on the same day. John Tague purchased 1,570 shares on May 21, 2026.

Analysts Set New Price Targets

On May 26, 2026, Truist Securities maintained its buy rating with a price target of $128. Meanwhile, Morgan Stanley kept a sell rating with a target of $86 on May 12, 2026. JP Morgan maintained a hold rating with a target of $116 on May 6, 2026. The consensus recommendation for Choice Hotels is to hold, with an average target price of $112.53 based on 15 analyst opinions.

About Choice Hotels International, Inc.

Choice Hotels International, Inc. is a major hotel franchisor operating in the Consumer Cyclical sector, specifically within the Lodging industry. Headquartered in North Bethesda, Maryland, the company franchises a wide range of hotel brands, including Comfort Inn, Quality, Clarion, and Radisson, among others. Led by CEO Dominic E. Dragisich, Choice Hotels employs approximately 1,754 people and has been in operation since 1939.

Bottom Line

Scott Oaksmith's planned sale of Choice Hotels shares is part of routine insider activity. Investors track such transactions for insights into company leadership's confidence. While the 13F filings and insider trades provide a historical snapshot, they may not reflect current positions. Analyst ratings suggest a mixed outlook, with targets ranging widely.